Eloise Orchid

Eloise Orchid is a boutique that offers timeless clothing and accessories for young girls, introducing them to a world of elegance while honoring their innocence and sense of wonder. With a focus on refined details and classic silhouettes, the brand nurtures poise and confidence while honoring the innocence of youth.

We crafted a visual identity that strikes the perfect balance between luxury and charm, drawing inspiration from legacy fashion houses while ensuring a sense of playfulness. A signature red ribbon—an homage to Eloise at the Plaza—is woven throughout the brand, appearing as a charming detail on packaging and a reusable hair accessory for young girls. Every design choice, from the refined simplicity of the logo to the delicate, storybook-like elements, was intentionally created to reflect the boutique’s spirit.

From custom bags to embossed stationery, every touchpoint was designed to evoke delight and sophistication, ensuring that shopping at Eloise Orchid feels like a boutique experience to be treasured—by both children and parents alike.